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Public Service Advertising in Chengdu Metro

February 25, 2015 by Aide et Action Southeast Asia

From June 26 to July 23, a set of public service advertising on migration will be published in six metro stations of Chengdu City. It is estimated that over 1 million people will see these ads in the following four weeks.

 

All photos of these ads were shot by the migrant family themselves, which are the one of the outcomes of project CHI010 – iView, Migrant Family Photo Project. Their testimonials on migrant life are also added in these ads to deliver the public a positive life attitude.

 

In addition, to enlarge our influence, we will also compose a special report on migrations with a local magazine next week.

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